DIAC COMPANY. Marketing and sociological research
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WHAT DIAC COMPANY IS NOT?

DIAC Company operates since 1991 and gathers professionals in the sphere of marketing and sociological research, political consulting, and training activities.

DIAC is Ukrainian privately owned research company. DIAC Company is a member of International research partnership INTERSEARCH that unites independent research companies from more than 20 countries of the world. Partnership allows us to run researches at any part of the planet and apply advanced technologies of research.

DIAC IS NOT a “daughter company” of the world’s biggest research networks

At the same time DIAC is a member of International research partnership INTERSEARCH that unites independent research companies from more than 20 countries of the world. Partnership allows us to run researches at any part of the planet and apply advanced research technologies.

DIAC IS NOT a company that runs regular panel market researches

We specialize in an AD-HOC research and our experts professionally mix and apply up-to-date research methodologies in order to meet your exclusive needs.

DIAC IS NOT a company that has foreign investment capital

And this fact does not prevent us from using own and foreign research techniques. Since 2003 DIAC possess the right to use interactive questioning’s technology Touch PollTM (CAPI). We are introducing to the national market our new CATI facilities at the end of 2005 and plan to get into the operation our ON-LINE PANEL by the end of 2006.

WHY IS IT GOOD WORKING WITH US?

Working with us prevents you from being a part of the marketing research conveyor. You find exclusive solutions towards tackling your issues. We also do not forget our clients. Free of charge post-project consulting is the closing and long-lasting stages of cooperation. Thanks to global partnership we constantly improve ourselves in order to provide you the best research services available and make it possible to see yourself within a global market environment.
We offer you our techniques that make research more technical and thus more valid:
- Ad-ImpactÒM: allows to test emotional and rational aspects of advertisement (message) impact
- Corporate-ProbeTM: allows to make a deep research of the corporate culture within any type of business environment
- Current position TM: allows to make a complex research in case of branding procedures
- DIAC RE-: allows to make complex research in case of and re-branding procedures
We give you guarantee on our data. If you are dissatisfied with the work we done we will reimburse all your money - because we believe in your sincerity and professionalism.

OUR FIELD RESOURCES

DIAC field resource is sufficient to run quantitative and qualitative research at any part of Ukraine. DIAC network is 500 experienced interviewers and recruiters.

AREAS OF EXPERTISE

SPIRITUOUS LIQUORS

  • Vodka
  • Wines
  • Cognac
  •  Low alcohol drinks and energetics
  •  VIP- production (Martini, Campari, Gin, Whisky etc.)

NON-ALCOHOLIC DRINKS 

  • Mineral water
  • Juices

FOOD MARKER

  • Confectionery
  •  Meat and sausages
  •  Groceries
  •  Frozen semi-prepared food

COSMETICS AND THE PERFUMERY

BUILDING MATERIALS

  • Varnish-and-paint materials

NETWORKS OF RETAIL TRADE

BRAND RESEARCH

  • Banks
  • Insurance business
  •  Real estate
  • Fuel companies

INTERNATIONAL ORGANIZATIONS AND PROJECTS (World Bank, USAID, DFID, TACIS, IRD)

INVESTMENT COMPANIES

 
DIAC IS NOT a “daughter company” of the world’s biggest research networks
DIAC IS NOT a company that runs regular panel market researches
DIAC IS NOT a company that has foreign investment capital
WHY IS IT GOOD WORKING WITH US?
OUR FIELD RESOURCES
AREAS OF EXPERTISE
 
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